The horsemeat scandal has now been with us for over a month. It has morphed from a localised concern about adulteration of one processed meat product at one supermarket chain into a Europe-wide exposé of industrialised food production and lengthy supply chains that are ripe for abuse.
Many people are outraged. But what sort of a scandal is it? That’s harder to pin down. There is rightly much concern about the mislabelling of food products. You’d expect that when you buy food it is accurately described. That is the foundation of a food production system which relies, in theory at least, on informed consumer choice. And behind that concern for mislabelling someone is being swindled when cheaper horsemeat is being passed off as more expensive beef.
But it is hard to think that people not realising exactly what they are eating can, in itself, account for the degree of popular concern we’re experiencing. Continue Reading →